Why Tomato Juice Tastes Better at 37,000 Feet

We are four times more likely to order tomato juice on a flight than on the ground. Lufthansa wanted to find out why, so they conducted a taste test in a simulated, pressurized plane. From: X-RAY MEGA AIRPORT: Crossroads of the World http://bit.ly/1QlxyUF

Comments

TANMAY PALKAR: At 2:37 it's haemoglobin!

Catzelyion Galaxle: Dunno what you all are talking about. I NEVER ever had Tomato Juice on board, they never serve it and barely anyone buys it if they do. Maybe cause I'm not in a European Country or USA?

Ghost Reportin': Honestly, the only thing I've never liked about Airline food is the snack selection, but I've always enjoyed the meals!

benivanphillips: Me lurrrrve tomato juice

Saher Sabir: Why do they even carry tomato juice?

Marcus Blum: Does it includes bloody mary?

Brianna Gordy: What's strange, is when we I fly I ask for tomato juice. I've done this since I was a child. I figured it was just because the option was there, and since I like it, I'd order it.

iSlayy7: I order apple juice and ask for a whiskey glass and drink it like it's whiskey😂 when my parents are asleep... you won't believe how many thumbs up I get and I'm just 14

Corn Fed: Wow, didn't know this was a thing. I usually order Mr. T Bloody Mary mix (no alcohol) when I fly, but would never order it on the ground.

Swagicorn The LXIX: Unpopular opinion: I've always enjoyed airline food. Have yet to have a horrid experience with it.

Konor Sacks: I always get cranberry juice and iceless water

RivalsAirsoft3: I always loved Sprite with ice in a plastic cup on flights (thanks JetBlue). You can taste more of the syrup, and it is from the can too.

Torrance Crayton: What a waste of tax payers dollars

masterimbecile: I've heard that the drier air coming from aircraft air conditioner also dulls the taste. Same conclusion though: you need stronger flavors for food to taste good at altitude.

Ananda Daffa: I always order apple juice on flights

Chow Chow: Fly first class and you get Michelin star food

Wandrative: nobody drinks tomato juice

Hyper: Does it work the other way? Is the taste stronger if you're under bigger pressure?

Chris urquhart: Thats the only place common place I see Tomato juice being served.

RandomStuffFixer: Holy crap. I always order tomato juice on flights and now I know why!

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